"GOOD. BETTER. BEST." HOODIE

Good. Better. Best. – Bear Down Hoodie

Built for those who understand the culture, not just the score.

This Bear Down hoodie features a bold front graphic with the words Bear Down embedded within the face of a bear — a symbol of strength, grit, and Chicago pride. On the back, the classic chant “Good. Better. Best.” serves as a reminder of the standard: always rising, never settling.

Available in two iconic colorways: Orange hoodie with navy print Navy hoodie with orange print

Designed for game day, streetwear, or everyday wear, this hoodie balances tradition with a modern, clean look. It’s not loud — it’s confident. Details: Unisex fit Premium mid-weight fleece for comfort and durability

Front: Bear Down bear-face graphic

Back: Good. Better. Best. chant Colors: Orange/Navy & Navy/Orange Sizes: SM–4XL This isn’t just fan gear. It’s a mindset. Bear Down. Good. Better. Best.

$45.00

$27.00

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Size

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We are taking pre-orders now. While we cannot guarantee delivery before the next game, we are working to fulfill orders as quickly as possible on will ship or be ready for pickup within 10–14 days after the pre-order closes.